Friday 22 July 2016

Oracle tools up for cloud wars with sales re-org

Oracle has shaken up its sales force to drive cloud business, multiple sources have told The Register.

The task of pushing Oracle cloud services, flagship database and middleware was handed exclusively to Oracle’s field sales operation. On-premise apps - eBusiness Suite, PeopleSoft, Siebel - have gone to the phone-based direct sales team. All new hires are going into the cloud units.

The organisational reboot is intended to create clear lines of responsibility, accountability and bonus allocation - and also to pinpoint who is to blame if sales targets are missed. It also means field sales and direct will no longer collaborate on sales.

Many Oracle customers have seen their long-time account reps suddenly moved away as a result of Oracle’s shake up, sources told us.

Earlier this year we reported that Oracle in Europe and the Middle East was hiring 1,400 to sell sales direct in Amsterdam, Cairo, Dubai, Dublin, Malaga and Prague.

Two sources with close links to Oracle sales reps and customers said the shake up is intended accelerate penetration of Oracle’s cloud services.

“This year, the cloud component of quota [of sales] is much bigger and more weighted than in the past," said one.
Source:-theregister.co.uk
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